Transparency for consumers: Requiring disclosure when someone interacts with AI builds trust and prevents confusion, particularly in customer service or decision-making contexts.
Civil rights protections: Extending the Colorado Anti-Discrimination Act to AI developers ensures that bias in algorithms is treated as seriously as discrimination by human actors.
Accountability for public use: By requiring contractors to indemnify schools and state agencies, the bill shields public entities from liability if AI systems violate consumer protection or anti-discrimination laws.
Future-proofing: Anticipates the rapid spread of AI in commerce, education, and government, ensuring safeguards are in place before harms escalate.
Con arguments
Compliance burden: AI developers and vendors may face higher costs to ensure systems comply with disclosure and anti-discrimination requirements. Smaller companies could be disproportionately affected.
Innovation chill: Opponents may argue the bill risks slowing AI adoption in Colorado by imposing regulations that are stricter than in other states.
Legal uncertainty: Extending anti-discrimination law to AI could generate new, untested legal claims, creating uncertainty for businesses and courts alike.
Enforcement complexity: Determining when an AI has “discriminated” or failed to disclose itself may be difficult to measure and enforce consistently.
